FIND THE RIGHT WORDS

Looking for the perfect word that will grab attention and really speak to your target customers? StealThunder can help you make a name for yourself with a company name or a product name that is evocative, memorable and strategically on target. Or if you need a couple of words to get your point across—such as a tagline—we can do that too. Our verbal branding services include:

• Company, product, and service names
• Taglines and slogans
• Naming systems and nomenclature maps
• Trademark and URL searches*

Here are just some of the names developed by StealThunder principals:

Name	Type	Description
Asiana Airlines	Company	Korean airline
CenterBeam	Company	IT outsourcing
Performant	Company	Government student loan collection services
SilkAir	Company	Singapore Airlines’ regional carrier
DiNovo	Product	Logitech’s ultra-flat premium desktop system
LiveUpdate	Product	Symantec’s one-click virus update
GroupWise	Product	Novell’s collaboration software
Visa Buxx	Product	Visa’s stored-value card for teens
Purple Mountain	Product line	Del Monte’s secondary channel produce label
Softly	Product line	Safeway’s private label paper goods
Sprockets	Product line	Mervyn’s clothing coordinates for children
Ther-Biotic	Product line	Klaire’s high-potency probiotic supplement
InTactic	Ingredient	Klaire’s acid-stable digestive transit technology

Read how we helped mcgarrybowen and Performant in their search for the right name.

*Preliminary and full trademark searches can be conducted by our network partner Owen Wickersham and Erickson or by your trademark counsel.

FIND THE RIGHT WORDS

Name

Type

Description